Case Studies
Work shaped at the intersection of category creation, brand systems, and business design.
A focused view of how strategy, creative direction, and operating structure come together when the stakes are enterprise-level.
Fintech / IP Monetization / Venture Systems
IPX
Built a premium strategic identity and venture narrative for a platform turning intellectual property into a more liquid, investable asset class.
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CPG / Wellness / Cultural Brand Strategy
Cannabinoid Water
Created a sharper strategic position and premium visual language for a wellness beverage competing in an increasingly crowded category.
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Creative / Strategy / Operating Model
Agency Ecosystem
Designed an interconnected agency ecosystem capable of serving brands across strategy, creative, production, and venture incubation without losing coherence.
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